Pet Central Sponsorship Opportunities

Pet Central Sponsorship Opportunities

WIVK, NewsTalk 98.7 and Sports Radio WNML will be supporting each stations\’ Pet Central online resource with on air promos and live mentions from our jocks. Each station will be running up to (10) :30 recorded promos and (10) :15 live mentions per week along with 10,000 streaming impressions/wk in support of this program.

Full-width feature on Pet Central: $650 per month

This feature runs across the cluster of Cumulus Knoxville radio station websites – WIVK.com, NewsTalk987.com and SportsRadioWNML.com. In addition to logo integration into the feature\’s header image, you will also receive the following each month:

  • 30,000 streaming impressions that run across our radio cluster\’s online broadcasts

  • 30,000 website/mobile app banner impressions that run across our radio cluster\’s websites and mobile apps that click thru to your website

  • Name and/or logo inclusion in one station e-blast/mo to each radio stations\’ VIP databses

Half-width feature on Pet Central: $500 per month

This feature runs across the cluster of Cumulus Knoxville radio station websites – WIVK.com, NewsTalk987.com and SportsRadioWNML.com. In addition to logo integration into the feature\’s header image, you will also receive the following each month:

  • 20,000 streaming impressions that run across our radio cluster\’s online broadcasts

  • 20,000 website/mobile app banner impressions that run across our radio cluster\’s websites and mobile apps that click thru to your website

  • Name and/or logo inclusion in one station e-blast/mo to each radio stations\’ VIP databses

Logo Inclusion in Sponsor Section: $100/mo + Coupon for users

Logo clicks thru to coupon page

Coupon page will have participating sponsors\’ coupon offerings as well as a click thru to their website 

  • 10,000 streaming impressions that run across our radio cluster\’s online broadcasts

  • 10,000 website/mobile app banner impressions that run across our radio cluster\’s websites and mobile apps that click thru to your website

As a Feature Sponsor we can work together to develop a Feature YOU want to sponsor.

We\’ve developed some initial Features that we feel will work very well with this concept and our audiences. Pick from this list or let your Cumulus Knoxville representative know and we will work with you on something unique.

  • Pet health tip of the week, Pet training tip of the week,  Dog Facts, Cat Facts, Adoptable Pets, Famous Pets 

Monthly Pet Contest: $1000 per 4-week contest + Grand Prize ($200 value)

Pet Contests can be anything from Cutest Pet to Pets That Look Like their Humans to Pets Doing Crazy Things and so on. Contest will vary each month, and as the title sponsor you will receive the following:

  • 30 live :15 on-air commercials announcements per month M-F 6a-7p across the Cumulus radio Cluster
    • Example \”Contest brought to you by ________\”
  • Web display on the premium contest page
  • Logo/link and bounceback page once entries are completed
  • 50,000 :30 streaming impressions on WIVK, NewsTalk 98.7 and Sports Radio WNML\’s websites and mobile apps M-F 6a-7p (Name and :15 tag)
  • Custom rotating leaderboard (728×90) & supercube (300×600) web display throughout websites (50,000 impressions/mo)
  • Inclusion in 1 exclusive cluster-wide E-Blast promoting this contest (25,000 database)
  • Database of email addresses from contest entries for remarketing purposes